“I’d like to consider Ferrari as a scaled down version of God” – that’s what Jeremy Clarkson had to say about the name that needs no further introduction. For those of you who follow Top Gear religiously, you know that Clarkson would only say such praise when it is indeed deserved.
We've always been big on media here at Speed Creed, and now we're striving to make our media team bigger and better than ever. It seems as though our efforts have been noticed, as for two days, Speed Creed’s Media Team got to tag along a divine journey to Bandung with Ferrari Indonesia and Ferrari Owners' Club Indonesia.
The event took place on the 6th and 7th of October, which did raise some concern as the rainy season was just beginning here in Jakarta. The day started with a gathering and briefing session at SCBD’s Automall parking lot in the heart of Jakarta.
Ferrari chariots started roaring in at 7:00AM in the morning of that beautiful Saturday, and to the relief of our media team, there were only a few clouds in the sky. Not much attention was given to the weather, however, as our senses were fixated on the rare appearances of the 599 GTO, FF, the classic Superamerica, 360 Challenge Stradale, and the new 458 Spyder with a beautiful red-white combination (how perfect would this car be if it attended our Merdeka Run!).
A total of 36 cars attended this event, and there was a sense of solidarity as conversations, greetings, and laughter spread throughout the hour-long gathering. Owners also did not come alone – most had their family member(s) tag along during the trip.
Our media team quickly got working on taking some snaps and footage of the charismatically curvy rides, which mostly had either a red/yellow tint in classic Ferrari fashion.
Indonesian-styled “bubur” breakfast with tea and coffee were also served during this time, to make sure the drivers of these multi-billion rupiah exotics are in full concentration during the rally.
After a welcome message, briefing, and a short sales pitch on the new Ferrari FF and how family-friendly it is, the crew set off, assisted by two “flowriders,” or Police escorts to ease the trip and provide security.
The ride towards Bandung was a good one, to say the least. Breathtaking scenery (for Jakarta standards) and mesmerizing sights and sounds coming from the prancing horses simply made the trip heavenly.
Unfortunately, despite having a 5.0L V10 powering our media car, our team was left behind for the first few kilometers on our way from Automall as the crew was having too much fun documenting the event. We eventually caught up with the rest of the crowd, and when we did, the 153KM trip flew by quickly.
After about 2.5 hours on the road with some minor traffic entering the city of Bandung, we finally reached our destination at The Trans, a 5-month old luxury hotel right next to Trans Studio in a complex built and managed by CT Corp.
The cars were parked scattered throughout the 3 entrances to the hotel, and crowds quickly formed around them for people to get a quick snap with the exotic cars – I’m guessing that this was quite a rare sight for locals in and around Bandung.
The event continued on to a nice lunch buffet at the hotel, where members were greeted and served by the General Manager of the newly built building. FOCI also made a donation to Yayasan Citra Baru and Yayasan Mitra Netra with the amount of Rp 50.000.000 each – a great way to give back to the community, coming from a prestigious name and club such as Ferrari.
After some free time, the crew then set out to the 18th floor of the hotel to enjoy some nice wine, cigars, live music, and the breathtaking view of the low-rise city that Bandung is.
The weather was a bit cloudy and windy, with cold breezes sweeping around the comfortable couches. That didn’t bother us much, as the atmosphere, view, food, and crowd made up for it all. Absolutely stunning!
The day then ended with another buffet meal, with more owners coming in from Jakarta during this time. Seems Ferrari has got the formula perfected at this point – great food, great crowd, great view, and of course, absolutely magnificent machines.
The club set out the next day at 10:00 AM to head back to the capital, stopping by a gas station to refill the thirsty beasts. Of course, this was an opportunity for us to snap more shots at the station.
Overall, the experience was one to remember, and we are very grateful that Ferrari Indonesia has chosen our media team to cover the event. Big special thanks to Ferrari Indonesia, FOCI, and especially the people behind the marketing team of Ferrari Jakarta – Ibu Devi, Pak Eroe, Ibu Evi, Ibu Risa, and the rest of the crew – you guys are awesome!
In all, I guess there is some truth to Clarkson’s statement, as the event was truly a touch of heaven for gearheads all around the world and we look forward to cruising together again with the “godlike” chariots we like to call Ferrari.
Do stay tuned for our video from this event, which will be released in the next coming weeks (it won’t take as long as Merdeka Run, we promise
Editor: Michael Luhukay